A rebuild that keeps the rankings you already earned
Most redesigns lose traffic because URLs change and nobody maps them. We treat search equity as something to protect: audit what already performs, keep it, and improve everything around it.
This is for you if:
- The site looks dated next to your competitors.
- It was built for desktop and mobile was an afterthought.
- A previous redesign cost you search traffic.
- The business has changed but the site still sells the old one.
What You Actually Get
Structured so the launch is uneventful, which is exactly what you want from a launch.
Pre-Redesign Audit
We record what currently ranks and converts before touching anything, so improvements are measurable and nothing valuable gets deleted by accident.
URL Mapping & Redirects
Every old address mapped to its new home with a 301, which is the single biggest reason redesigns keep or lose their traffic.
Design & Build
New interface designed mobile-first, agreed in wireframes before visual design, then built clean.
Launch & Watch
Staged launch with rankings and errors monitored for the first weeks, so anything unexpected gets caught early.
Other Work Under Website Development
Most website projects need two or three of these together. A redesign usually pulls in speed work; a landing page rarely needs anything else.
Website Redesign FAQs
It can, and that is usually down to URLs changing without redirects, or content being cut. We map every URL and keep the pages that earn traffic, which is why our redesigns typically hold or improve rankings rather than dropping.
Ready To Talk About Website Redesign?
A rebuild that keeps the rankings you already earned. Tell us where you are with it today and we will tell you what we would tackle first — and what we would leave alone for now.