Fix the foundation before you spend on content
Technical SEO is unglamorous and it decides whether everything else you do can work. If Google cannot crawl, render and index your pages efficiently, no amount of writing will move you.
This is for you if:
- Pages are missing from Google despite being published.
- Core Web Vitals are failing in Search Console.
- The site has duplicate or near-duplicate URLs.
- You migrated and traffic never came back.
What You Actually Get
A prioritised fix list, then the fixes — not a 90-page PDF you never action.
Full Crawl Audit
Indexation, canonicals, redirect chains, orphan pages and crawl waste, ranked by what is actually costing you traffic.
Core Web Vitals
Field and lab data addressed together, because the score Google uses is the one from real visitors.
Structured Data
Schema for your business, services, articles and reviews, validated rather than assumed.
Architecture & Internal Links
A structure that pushes authority toward the pages that earn money instead of spreading it evenly.
Other Work Under Search Engine Optimization
Search work has four distinct jobs, and the order matters. Fix the technical foundation before spending on content or links.
Technical SEO FAQs
A retainer is ongoing content and links. Technical SEO is a defined project fixing the foundation. Many clients do the technical work first, then decide whether an ongoing retainer makes sense.
Ready To Talk About Technical SEO?
Fix the foundation before you spend on content. Tell us where you are with it today and we will tell you what we would tackle first — and what we would leave alone for now.